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Here are some thoughts on Strata IPA.
The hop has many layers.
Each layer is a color that represents a flavor (grapefruit, mango, passion fruit, pot). Im a fan of it's dank, terpelicious aroma on the rub. Oregon roots. Daddy could be a rogue oregon hop stud. Mama is a fair hop maiden from Germany, Perle.
Goal:
1. An image that is beautiful that can be hung up as art at Worthy Brewing. (or my house).
2. An image that can be reproduced on a beer can or 22 oz bottle label. This is the first big hop out of the IH-OSU aroma hop breeding program. Want to create a sensation and pay respect for the art, science, sweat and labor.
WBC Blogs about Strata IPA
http://www.worthybrewing.com/blogtopia/strata-ipa-gathering-mo
http://www.worthybrewing.com/blogtopia/strata-terpilicious-terpiffic-and-terpendous
http://www.worthybrewing.com/blogtopia/launching-stratasphere-ipa
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passion fruit |
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I have this poster. Authentic. Purchased at Haight Ashbury in 1970 when I was 9 years old.
Purple Haze. Timeless. Elevational. Transformational. |
Many layers. big influence on me.
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Hop Cone with an escher inspired hop design radiating outward. |
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Worthy Hop-Saturn Ring.
One idea is stratified rings and atmosphere. Multi layered dankness circling a giant multi-layered fruit core. Worthy tie in too because of observatory. Maybe retro Sci-Fi paperback cover art vibe???
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